Purple is commonly associated with domestic violence awareness campaigns. This association helps create a visual shorthand, readily identifying resources, events, and initiatives related to supporting survivors and preventing abuse.
Utilizing a specific color provides a unifying symbol for a complex issue, fostering a sense of solidarity among advocates and survivors. It facilitates public recognition of the problem, encouraging open conversations and reducing stigma. Historically, the color purple has been linked to royalty, courage, and peace, qualities that resonate with the goals of the movement to end domestic violence. This visual cue helps raise awareness and promotes remembrance of victims and survivors.