These vibrantly colored alternate uniforms, introduced to the National Football League in 2015 and prominently featured through 2021, offered a unique aesthetic for select Thursday Night Football matchups. Teams typically paired monochromatic jerseys and pants, sometimes incorporating a small secondary color for logos or numbering. For example, the Atlanta Falcons might wear all-red uniforms with black accents, while the Los Angeles Rams sported all-royal blue. These designs often hearkened back to classic team colors or presented entirely new color schemes.
The intended purpose was to enhance the viewing experience, particularly under the lights of primetime games, creating a visual spectacle for fans both in the stadium and watching on television. This initiative added an element of excitement and novelty to the NFL’s Thursday night broadcasts, often sparking discussion and debate amongst fans and commentators regarding the aesthetics and potential competitive advantages (or disadvantages) of the bright, sometimes clashing, colors. The uniforms also presented merchandising opportunities, with fans eager to collect jerseys and other apparel showcasing the special edition designs.